Clarity over cleverness
We choose boring, maintainable solutions over clever tricks. Your future maintainers will thank us.
SmileyTech.mk is my personal brand, based in Skopje, North Macedonia. I've been shipping software since 2014 — starting with mobile games at Game2Be and CrazyLabs, then cross-platform product work at iVote, Loka, Dept, and Valtech.
In parallel I run independent projects: SmileyOS (a bare-metal OS in Rust with its own language), Chartly on the Mac App Store, DevHelper on Mac & Microsoft Store, Trackle.mk, and realizirame.mk. I share what I learn on YouTube and Medium.
These are the things we do by default, not the things we want to put on a page. They show up in every project.
We choose boring, maintainable solutions over clever tricks. Your future maintainers will thank us.
Templates, starter kits, and teaching material go public unless a client has a genuine reason to keep it closed.
Every engagement ends with your team able to extend, deploy, and debug the product on their own.
If a mobile problem is really a backend problem, we say so. We build across layers to pick the right fix.
Tutorials on Medium and YouTube are part of the studio's output, not a side project. Writing sharpens shipping.
Weekly demos, live previews, and a visible changelog. No big reveals at the end — we ship in public.
Pick any row — we have shipped real products there. We stay picky: the list below is battle-tested, not aspirational.
Cross-platform work for international clients — React, React Native, Electron. Shipped The Social Hub (iOS, Android, web), ShopAz.com commerce, OpenTalk.eu conferencing clients, and an internal hot-desking tool.
My personal brand for independent work — DevHelper, Trackle.mk, Chartly, realizirame.mk, and the ongoing SmileyOS project. End-to-end: product, design, engineering, plus tutorials on YouTube and articles on Medium.
Led a team of 5 developers plus 12 trainees during a 3-month internal program. Oversaw planning, code reviews, and technical direction across React and React Native projects — bridging developers and management.
Modernized the Aruba.com frontend with Bloomreach integration, built Rabo Graintell for Rabobank's AgriFinance (deep links, push, widgets), and delivered a Euro 2020 campaign for Takeaway.com.
Built WithMe Health — a React Native healthcare app with real-time chat, chatbot integration, and microservices communication.
Worked on Demokra, iVote's flagship Elections Management System used by governments. Voter registration, results processing, and reporting modules in a high-availability environment.
Four years shipping mobile games that reached 4.5B+ downloads worldwide. Led Monster High™ Beauty Shop, contributed to Hotel Transylvania Adventures, and supported 100+ live titles on the Game Live Ops team.
My first role — worked on Next Spin Slots, a slot-machine game on Facebook and iOS. Prototyped mini-games, designed three bonus rounds, learned Unity3D / C# the hard way.